Posted on December 22, 2021
Films produced for online, social, and point-of-sale distribution have evolved beyond TV advertising’s second-class siblings into a marketer’s most flexible weapon for telling more complex and emotional brand stories. [Watch]
Category 3D Style, Animation, Brand film, CG, Character Animation, Motion Design, VFX · Tags Adidas, Aker, Alan Williams, Applied Materials, Blue-Zoo, Cian McKenna, Designer Dram, Field, Golden Wolf, Gross Brewery, Imaginary Forces, Manchester United, Midnight Sherpa, Miguel Lee, Motion Blur, Nice Shit Studio, PAPYRUS UK, SK-II
Posted on December 21, 2021
These films represent the ongoing golden age of CG and some of the most innovative designers and directors of what we call 3D Style – a genre Stash defines as a form of digital magic realism fueled by vigorous experimentation. [Watch]
Category 3D Style, Advertising, Animation, Brand film, CG, Featured, Motion Design, photoreal · Tags Baillie Gifford, Fabian Aerts, FutureDeluxe, Hublot, Media.Work, Nespresso, OneBlade, Playback.design, Playdead, Samsung, Tendril, The Mill
Posted on December 20, 2021
Logan Sprangers, digital and motion graphic artist in Los Angeles: “We, the Gods is a digital vignette reflecting on the relativity of our position in the cosmos influenced by the paintings of René Magritte and Remedios Varo and created with Cinema 4D, X-Particles, and Octane Render. [Watch]
Posted on December 15, 2021
Working with Bodega Studios in New York, creative directors Ron Gervais and Dave Greene at Iamstatic in Toronto create a world of extreme situations to show off the durability of Dell’s Rugged laptops. [Watch]
Category 3D Style, Advertising, Animation, CG, Featured, VFX · Tags BODEGA, Bodega Studios, Dave Greene, Dell, Dell Blue, iamstatic, Ron Gervais
Posted on December 12, 2021
From the team at ManvsMachine: “Our friends at Logitech approached us to create a commercial for their new groundbreaking product The Logi Dock. [Watch]
Posted on December 12, 2021
Refik Anadol, media artist and director in Los Angeles: “What would a machine mind dream of after ‘seeing’ the vast collection of The Museum of Modern Art? In other words, if the corpus of images of the MoMA collection had been accomplished by a single artist, what would their dreams look like? [Watch]