With a combination of CG and macro cinematography, Paris creative digital agency I-réel expands its portfolio of luxury product films with this intimate and intricate work for venerable Swiss watchmaker Baume & Mercier. [Watch]
3D artist Ben Koppel in London: “This is a self-initiated R&D project that came from studying and recreating several types of mechanisms in Houdini plus my recent purchase of Vitra Toolboxes. [Watch]
London 3D animation studio Dada Projects (also responsible for this ambitious Rimowa film) visualizes the materials, processes, and life cycle of the Peel Hemp Chair from California studio PROWL. [Watch]
London motion designer Barry Chapman: “Art of Ping Pong is a really cool and innovative UK company who are fusing art with functional design to create a wide range of playful, vibrant, and beautiful products. [Watch]
After dropping this stunner for Purple back in 2020, the design and animation team at ManvsMachine return to the CG mattress wars with a cool and sophisticated product film for Tuft & Needle. [Watch]
Trajectoire Studio and CD/motion designer Michel Naufal create stylish tennis and golf films as part of a dedicated immersive experience space in the Lacoste flagship store on the Champs-Elysées in Paris. [Watch]