Inspirational copy over footage of fearless young athletes is not new. Neither are photo-real CG snails. But this rousing spot for Samsung from Park Pictures director AG Rojas with VFX and grade from MPC LA combines both elements (plus original music from Barking Owl) into something fresh and invigorating.

Agency: Leo Burnett Chicago

Production Company: Park Pictures
Director: AG Rojas
DoPs: Robert Bruce & Alwin Kuchler

VFX: MPC LA
VFX Executive Producer: Elexis Stearn
VFX Producer: Brian Friel
VFX Creative Director: Paul O’Shea
VFX Lead: Andre Arevalo
VFX Team: Brian Williams, Ben Persons, Rodrigo Jimenez, Andrew Price, Kevin Pierce, Kyung Park, Michael Wynd & Ryan Taylor
Grade: MPC LA
Executive Producer, Color: Meghan Lang
Color Producer: Rebecca Boorsma
Colorist: Ricky Gausis

Editorial: Exile Editorial
Editorial Executive Producer: CL Weaver
Editor: Conor O’Neill

Original Music: Barking Owl
Sound Design: Michael Anastasi