Plenty of strange things are afoot in Atlanta as the fourth and final season of Donald Glover’s multi-award-winning TV series returns to FX Networks this September.
Rob Hodgson, CD at The Mill: “The Atlanta final season promo is set where it all started – the opening scene of the first episode, outside a liquor store. We returned to that location and post-retrofitted it to appear as it did six years ago.
“We shot the talent on a greenscreen stage with a view to recreating the scene as it was in the show. The original boards featured characters and events from the show that were surreal from the start including a fast-growing ostrich, regrowing peach trees, and a wall-climbing alligator.
“These elements were heightened and added to in post with Easter eggs and a Dali-esque melting of the background to create a bizarre dream-like world. Time-ramps on the main characters completed the feel of the show, described early on by its creator Donald Glover as ‘Twin Peaks with rappers’.”
Client: FX Networks
Director: Paul Tolton
Production/VFX: The Mill
CD: Rob Hodgson