No matter your take on the tidal wave of NFTs washing over civilization as we know it, this spot for Twitter’s new NFT profile pictures – with animation and VFX by Chicago studio Run Kick Shout – is pretty fun.

Erik Jensen, owner/ECD at Run Kick Shout in Chicago: “Production began in mid-December 2021 with live-action shoots with some of the biggest creators in the NFT space and the collectors.

“We had to be diligent about prepping and animating the 15 unique avatars in a wide variety of styles. They run the gamut from 8-bit to some that are 3D, to others that are gradient-based.

“Staying true to the style of each profile picture and taking inspiration from each underlying action in the footage proved to be the best path forward for us.”

“With only two weeks of post-production, we couldn’t have done this without all the smart planning, and quick decision making on everyone’s part.”
 

 
Client: Twitter
Director: Nathaniel Costa
Producer: Tina Avanessian
Content Producer: Charles Childers

VFX: Run Kick Shout
Producer: Erik Jensen
Animation: Scott Pellman, Josh Van Praag, Jon Adler, Erik Jensen, Nick Hopkins

Tracking/roto: Triangle Berry