From Coat of Arms: “The brain acts like a power strip, sending electrical impulses to allow our bodies to function normally. But when we suffer from Multiple Sclerosis (MS), the protective sheath surrounding the ‘cords’ that make those connections possible gets damaged by our immune system.

“This video for WebMD brings the power strip analogy to life so we can clearly see how MS affects the body.”
 

Client: WebMD
VP of Editorial Content: Stephanie Snipes
Senior Producer: Shera Collins

Production: Coat of Arms
Creative Director/producer: Clara Lehmann, Jonathan Lacocque
Editor: Jonathan Lacocque
Design Director: Ryan Butterworth
Design/Animation: Chris Moberg and Ryan Butterworth
Sound Design/Mixing: Jonathan Lacocque

Music: “Jericho” by Thomas Jack Robson and Joni Amelia Fuller
Music Courtesy of Audiosocket