Gatorade “Heart of a Lio” by Gizmo

Lionel Messi’s quest to bring the World Cup home to Argentina continues this summer in Russia and this four-minute tale, lovingly crafted by Gizmo in Buenos Aires, provides a spectacular recap of the man and the challenges he’s faced since childhood.

The mammoth production was directed by Ema, Flamboyant Paradise and Nico Presas for TBWA\Chiat\Day LA.

Watch the making of video below:
 

 
Gatorade Heart of a Lio Gizmo animated film | STASH MAGAZINE

Gatorade Heart of a Lio Gizmo animated film | STASH MAGAZINE

Gatorade Heart of a Lio Gizmo animated film | STASH MAGAZINE

Gatorade Heart of a Lio Gizmo animated film | STASH MAGAZINE

Gatorade Heart of a Lio Gizmo animated film | STASH MAGAZINE

Gatorade Heart of a Lio Gizmo animated film | STASH MAGAZINE

Gatorade Heart of a Lio Gizmo animated film | STASH MAGAZINE

Gatorade Heart of a Lio Gizmo animated film | STASH MAGAZINE

Gatorade Heart of a Lio Gizmo animated film | STASH MAGAZINE

Gatorade Heart of a Lio Gizmo animated film | STASH MAGAZINE

Gatorade Heart of a Lio Gizmo animated film | STASH MAGAZINE

Client: Gatorade

Agency: TBWA\Chiat\Day
CCO: Renato Fernandez
GCO: Doug Menezes, Mark Peters

Produced through: Noble Animation
Noble executive producer: Mark Medernach

Production: Gizmo
EPs: Andrea Bacigalupo, Ema Verruno
Directors: Ema, Flamboyant Paradise, Nico Presas
Production coordinator: Rocio Perez Lascano
Animators: Chris Granados, Mauro Serei, Pablo Lorenzo, Sebastian Buitrago Carmona, Ivonne Isla Solther, Eugen Sasu, Carolina Delgado, Yuri Perrini, Steven Arango, Federico Gimeno, Jorge Favian, Fregoso Ramos, Oscar Burgos, Alex Figueroa
CG Supervisor: Max Rocamora
Storyboard: Julio Azamor, Ivan Lublinsky
Animation supervisor: Rafael Jimenez
Layout: Chris Granados, Marco Di Monaco, Martin Lapetina,
Cloth simulation: Santiago Furlong
Character modeling: Laura Serna, Sofía Gariazzo, Diego Rudnitzky
Modeling: Martin Girgenti Pablo Focareta, Lautaro Schipizza, Marco Di Monaco
Rigging: Eduardo Núñez-Melgar, Felix R. Cuevas, Anderson Augusto
Characers: Laura Serna, Sofía Gariazzo, Luis De Gennaro, Diego Rudnitzky, Pablo Bellozas, Mauricio Fernández, Pedro Sciammarella
Sets and props: Pedro Sciammarella, Alejandro Ghio, Luis De Gennaro, Pablo Focareta, Marco Di Monaco, Lautaro Schipizza
Lighting lead: Paolo Tano Giordana
Lighting: Pedro Sciammarella, Alejandro Ghio, Juan Ignacio Casale, Mauricio Fernández, Marco Di Monaco, Mariano Mendoza, Luis De Gennaro
Character design: Flavio Greco Paglia, Fernando Sawa, Pablo Romanos, Ariel Anabitarte
Matte painting: Flavio Greco Paglia
Compositors: Ignacio Arevalo, Daniel Perez, Andres Chouhy, Paolo Tano Giordana, Pedro Sciammarella, Alejandro Ghio, Juan Ignacio Casale, Mauricio Fernández, Marco Di Monaco, Mariano Mendoza, Luis De Gennaro
VFX: Gui Marquez, Santiago Furlong
Production manager: Eva Amuchastegui, Daniela Kisinovsky, Sol Fernández, Agustina Rossito,
PAs: Agustina Moya, Rocío Kancepolski
Editors: Andrés Boero, Andrés Randy, Montero Bustamante

Music: Search Party
Composer: Nicholas Wright, Benny Reiner
Mix: Lime Studio
Sound: Stimmung