Gifted with creative freedom by the client, B-O-D studio in Beijing unleashes an adrenalin blast of hyper-parkour action, cool weapons, and hapless zombies in this promo for the free battle royale shooter PUBG Mobile.
B-O-D studio supervisor boo: “We are honored to be invited to produce another 30-second skin video for PUBG Mobile. The content of the film is relatively simple: in a city that has become a zombie land, the protagonist uses his electrical and athletic talents to destroy the zombie swarm.
“The style of the animation is biased towards sensory stimulation brought by the sense of speed.”
“The overall vision adopts a semi-cyber sense and carries out a stylized 3D treatment and strong color design. At the same time, a two-dimensional hand-painted layer is applied to the entire film. The style of the animation is biased towards sensory stimulation brought by the sense of speed.
“The tight production time increased the difficulty of this project. In order to ensure the high quality of the whole film, we had higher requirements in the early preparation work and carried out detailed concept designs for each shot to facilitate smooth execution in the later stages.”
Client: PUBG Mobile
Production: B-O-D studio
Supervisor: boo
Director: Andy
Producer/Supervisor: Guo Qi
Visual guidance: Andy
Visual design: Shao Zhuo
Dynamic segmentation: Chengdu Small Table Culture and Creativity Co., Ltd
Package Design: YAYA, Dong Jiahui
Role model: Joff, Bai Tengyuan, Zhang Xuefeng, Yang Yafei
Prop model: Bai Tengyuan
Rigging: Buzz
Animation: Lv Zongqi, Wang Er, Lu Yiming, San Bi, Wang Jie
3D VFX: Xu Kenan, Ge Yuhui
3D Compositing: Wang Jie, Shao Zhuo, Li Mingming, Huang Songying, Changsha Ayan Media Co., Ltd