SNCF Impossible Game | STASH MAGAZINE

TBWA\PARIS: SNCF “Impossible Game ” Case Study

The best advertising case study we’ve seen in several years, this 90-second clip details “Impossible Game,” an innovative and ambitious project from agency TBWA\Paris designed to help France’s national state-owned railway find extraordinary engineering talent.

SNCF Impossible Game | STASH MAGAZINE

SNCF Impossible Game | STASH MAGAZINE

SNCF Impossible Game | STASH MAGAZINE

Client: SNCF
Agency: TBWA\Paris