Sova “What Are You Really Sleeping On?” Campaign by Oskar Gullstrand and Naive

Director Oskar Gullstrand and the animation crew at Naive in Stockholm ask the prickly question “What are you really sleeping on?” in these three CG spots for Swedish bed and bedding brand Sova thru the Garbergs agency.
 

 

 
Client: Sova

Agency: Garbergs

Production: Naive
Director: Oskar Gullstrand