Vancouver narrative masters Giant Ant mix traditional animation and 3D in this updated take on 1930’s cartoons for Slack powered by the song “Count Your Blessings And Smile” written by legendary English actor, singer-songwriter George Formby and re-recorded by Toronto’s Danny Simmons.

“Slack approached us with a song from the 40s, the deep affection for high fives and the idea of building a spaceship as a conduit for amazingness. Mixing b/w and colour, traditional animation and 3D, we took these cuties to space to make some new friends.”

Client: Slack
CEO/Creative Director: Stewart Butterfield
CMO: Bill Macaitis
Marketing Director: Brad Morris
Project Manager: Jamie Rosenfield

Directed by: Giant Ant
Producer: Liam Hogan
Creative Direction: Jay Grandin
Art Direction: Rafael Mayani
Illustration: Rafael Mayani, Shawn Hight, Yan Jamacaru
Character Animation Lead: Henrique Barone
Character & Cleanup Animation: Henrique Barone, Desiree Cassidy, Justin Smith, Mathijs Luijten, Matt James, Yan Jamacaru
3D Animation: Nicholas Ferreira, Matt James, Jorge R Canedo, Mathijs Luijten
2D Animation & Compositing: Matt James, Nicholas Ferreira, Mathijs Luijten, Jorge R Canedo, Yan Jamacaru, Jay Grandin
Cel FX Animation: Jay Grandin
Sound FX: Cory Hawthorne
Music: “Count Your Blessings And Smile” by George Formby, re-recorded by Danny Simmons & team